MENA firms allocate 9.3% of revenue to digital transformation
GCC companies report stronger regulatory support than peers in wider region.

Allocation and regional variation#
Firms across the Middle East and North Africa region allocate 9.3 per cent of revenue to digital transformation initiatives, according to published industry data. The figure represents a stated commitment across the region's corporate base to technology investment as a proportion of top-line revenue. GCC firms report stronger regulatory support than the wider region, the data shows. The GCC subset includes the United Arab Emirates, Saudi Arabia, Kuwait, Bahrain, Qatar and Oman. No breakdown by individual country or sector was published alongside the regional figure.
Revenue proportion#
The 9.3 per cent allocation figure is expressed as a share of revenue rather than as an absolute spending amount. This proportion-based measure allows comparison across firms of different sizes, though it does not indicate total capital committed or the number of firms surveyed. The data does not state whether the allocation covers capital expenditure only, operating expenditure only, or both. It also does not specify the time period over which the 9.3 per cent is allocated, whether annual, multi-year or another basis. The figure is presented as a regional average, with no range or distribution published.
Scope of transformation#
Digital transformation as defined in the data is not further specified by technology type, implementation stage or business function. The term typically encompasses cloud migration, automation, data analytics, cybersecurity and digital customer interfaces, though the published figure does not break down spending by category. The data does not state whether the allocation includes third-party services, internal development, infrastructure or all three. It also does not indicate whether the 9.3 per cent figure is a planned allocation, a current spend level or a historical average. No forecast or target figure for future periods was published alongside the current regional allocation.
Regional context#
The wider MENA region includes North African markets and Levantine economies alongside the Gulf states. The data does not specify which regulations or which jurisdictions were assessed in relation to regulatory support. No comparative figure for regulatory support strength was published, and the data does not state whether the difference is measured by survey response, by policy count or by another metric. The allocation figure applies across the MENA region as a whole, with the regulatory support observation applying to the GCC subset within that region.
Sources1 source across 1 domain
- middleeastainews.comMiddle East AI NewsMENA firms allocate 9.3% of revenue to digital transformation and GCC firms report stronger regulatory support than wider region
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